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	<title>Comments for Nonprofit Doesn&#039;t Mean Breakeven</title>
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	<link>http://nonprofitdoesntmeanbreakeven.com</link>
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		<title>Comment on Nonprofit Websites: Highly Satisfied Viewers 49% More Likely To Donate by Aurora Rogers</title>
		<link>http://nonprofitdoesntmeanbreakeven.com/2009/05/07/nonprofit-websites-satisfied-viewers-49-more-likely-to-donate/comment-page-1/#comment-36</link>
		<dc:creator>Aurora Rogers</dc:creator>
		<pubDate>Tue, 28 Jul 2009 22:45:21 +0000</pubDate>
		<guid isPermaLink="false">http://nonprofitdoesntmeanbreakeven.com/?p=53#comment-36</guid>
		<description>I love this statement, it&#039;s so true!

&quot;Your website is the digital door to your organization – are you embarrassed when you get company?&quot;</description>
		<content:encoded><![CDATA[<p>I love this statement, it&#8217;s so true!</p>
<p>&#8220;Your website is the digital door to your organization – are you embarrassed when you get company?&#8221;</p>
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		<title>Comment on Nonprofit is not a synonym for &#8220;no profit&#8221; by Lynne Harper</title>
		<link>http://nonprofitdoesntmeanbreakeven.com/2009/04/24/nonprofit-is-not-a-synonym-for-no-profit/comment-page-1/#comment-35</link>
		<dc:creator>Lynne Harper</dc:creator>
		<pubDate>Mon, 29 Jun 2009 23:36:01 +0000</pubDate>
		<guid isPermaLink="false">http://nonprofitdoesntmeanbreakeven.wordpress.com/?p=3#comment-35</guid>
		<description>I&#039;m glad I made the time to start doing some reading again and this was what I found first. Great piece. ~ Lynne</description>
		<content:encoded><![CDATA[<p>I&#8217;m glad I made the time to start doing some reading again and this was what I found first. Great piece. ~ Lynne</p>
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		<title>Comment on Nonprofit is not a synonym for &#8220;no profit&#8221; by KeHoeff</title>
		<link>http://nonprofitdoesntmeanbreakeven.com/2009/04/24/nonprofit-is-not-a-synonym-for-no-profit/comment-page-1/#comment-16</link>
		<dc:creator>KeHoeff</dc:creator>
		<pubDate>Thu, 28 May 2009 22:06:30 +0000</pubDate>
		<guid isPermaLink="false">http://nonprofitdoesntmeanbreakeven.wordpress.com/?p=3#comment-16</guid>
		<description>hey this is a very interesting article!</description>
		<content:encoded><![CDATA[<p>hey this is a very interesting article!</p>
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		<title>Comment on Nonprofit is not a synonym for &#8220;no profit&#8221; by Paul Creasy</title>
		<link>http://nonprofitdoesntmeanbreakeven.com/2009/04/24/nonprofit-is-not-a-synonym-for-no-profit/comment-page-1/#comment-11</link>
		<dc:creator>Paul Creasy</dc:creator>
		<pubDate>Tue, 19 May 2009 15:26:43 +0000</pubDate>
		<guid isPermaLink="false">http://nonprofitdoesntmeanbreakeven.wordpress.com/?p=3#comment-11</guid>
		<description>I have to agree with Peter.  Many of today&#039;s tax-exempt organizations have business models that are way beyond the traditional ones, exemplified by such worthies as the Salvation Army, Goodwill Industries, et al.  This newer generation requires leadership that is as sophisticated as in many for- profit companies, more especially in during an era of financial crisis.  And, of course, this leadership must be recruited and rewarded.</description>
		<content:encoded><![CDATA[<p>I have to agree with Peter.  Many of today&#8217;s tax-exempt organizations have business models that are way beyond the traditional ones, exemplified by such worthies as the Salvation Army, Goodwill Industries, et al.  This newer generation requires leadership that is as sophisticated as in many for- profit companies, more especially in during an era of financial crisis.  And, of course, this leadership must be recruited and rewarded.</p>
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		<title>Comment on Nonprofit is not a synonym for &#8220;no profit&#8221; by Peter Frerichs</title>
		<link>http://nonprofitdoesntmeanbreakeven.com/2009/04/24/nonprofit-is-not-a-synonym-for-no-profit/comment-page-1/#comment-9</link>
		<dc:creator>Peter Frerichs</dc:creator>
		<pubDate>Mon, 18 May 2009 21:44:51 +0000</pubDate>
		<guid isPermaLink="false">http://nonprofitdoesntmeanbreakeven.wordpress.com/?p=3#comment-9</guid>
		<description>Well put. This is a common mis-conception as many non-profits do quite well and their top brass are compensated accordingly. Of course there is no comparison with private sector CEO pay, but I&#039;d also argue the guys and gals at the top of the biggest non-profits have to be just as savvy if not more so than private sector CEOs due to the fact that they are soliciting revenue, not earning it. A pretty persuasive task especially in this economic climate.</description>
		<content:encoded><![CDATA[<p>Well put. This is a common mis-conception as many non-profits do quite well and their top brass are compensated accordingly. Of course there is no comparison with private sector CEO pay, but I&#8217;d also argue the guys and gals at the top of the biggest non-profits have to be just as savvy if not more so than private sector CEOs due to the fact that they are soliciting revenue, not earning it. A pretty persuasive task especially in this economic climate.</p>
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		<title>Comment on Nonprofit Social Media &#8211; Getting Started with Few Resources by clthies</title>
		<link>http://nonprofitdoesntmeanbreakeven.com/2009/05/12/nonprofit-social-media-getting-started-with-few-resources/comment-page-1/#comment-8</link>
		<dc:creator>clthies</dc:creator>
		<pubDate>Wed, 13 May 2009 22:47:49 +0000</pubDate>
		<guid isPermaLink="false">http://nonprofitdoesntmeanbreakeven.com/?p=59#comment-8</guid>
		<description>Brenda,

I agree 100% - having a volunteer in this position is far from optimal.  However, we all know that there are many small nonprofits struggling on limited resources who will turn these tasks over to a volunteer.  My intention with the post was to say that if you&#039;re going to do it, these are the things you really need to consider and here is how you should go about it. I also agree 100% that this &quot;volunteer&quot; would have to be given intimate knowledge of the organization to capitalize on the power of social media - which is why they have to be treated like an unpaid staff person.  A Board member with expertise in social media would be the ideal volunteer because they are personally vested in the mission and the organization.

In regards to your skydiving match, do you have an organization looking for a skydiver or someone willing to voluntarily jump out of a plane for a nonprofit but no takers:-)

But seriously, the point I wanted to make was that your social media is not something you hand over willy-nilly to someone just because the person knows the technology and your staff doesn&#039;t have the time or capability.  If someone in a management or leadership position has the thought of getting a volunteer to work in this capacity, I just want them to stop, tread lightly and think everything through before moving forward.

Thanks for your comments!</description>
		<content:encoded><![CDATA[<p>Brenda,</p>
<p>I agree 100% &#8211; having a volunteer in this position is far from optimal.  However, we all know that there are many small nonprofits struggling on limited resources who will turn these tasks over to a volunteer.  My intention with the post was to say that if you&#8217;re going to do it, these are the things you really need to consider and here is how you should go about it. I also agree 100% that this &#8220;volunteer&#8221; would have to be given intimate knowledge of the organization to capitalize on the power of social media &#8211; which is why they have to be treated like an unpaid staff person.  A Board member with expertise in social media would be the ideal volunteer because they are personally vested in the mission and the organization.</p>
<p>In regards to your skydiving match, do you have an organization looking for a skydiver or someone willing to voluntarily jump out of a plane for a nonprofit but no takers:-)</p>
<p>But seriously, the point I wanted to make was that your social media is not something you hand over willy-nilly to someone just because the person knows the technology and your staff doesn&#8217;t have the time or capability.  If someone in a management or leadership position has the thought of getting a volunteer to work in this capacity, I just want them to stop, tread lightly and think everything through before moving forward.</p>
<p>Thanks for your comments!</p>
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		<title>Comment on Nonprofit Social Media &#8211; Getting Started with Few Resources by Brenda Peterson</title>
		<link>http://nonprofitdoesntmeanbreakeven.com/2009/05/12/nonprofit-social-media-getting-started-with-few-resources/comment-page-1/#comment-7</link>
		<dc:creator>Brenda Peterson</dc:creator>
		<pubDate>Wed, 13 May 2009 22:21:12 +0000</pubDate>
		<guid isPermaLink="false">http://nonprofitdoesntmeanbreakeven.com/?p=59#comment-7</guid>
		<description>Volunteers to do our social networking... great idea for time management but I don&#039;t think a volunteer would be given all the information needed to market your agency.  This is coming from someone who says we have a volunteer opportunity match for everyone ... except skydiving... I don&#039;t have skydiving.

You really need to have someone who knows the organization&#039;s goals, mission, marketing approach, strategic plans and their target audience.  Optimal volunteer... Board member.</description>
		<content:encoded><![CDATA[<p>Volunteers to do our social networking&#8230; great idea for time management but I don&#8217;t think a volunteer would be given all the information needed to market your agency.  This is coming from someone who says we have a volunteer opportunity match for everyone &#8230; except skydiving&#8230; I don&#8217;t have skydiving.</p>
<p>You really need to have someone who knows the organization&#8217;s goals, mission, marketing approach, strategic plans and their target audience.  Optimal volunteer&#8230; Board member.</p>
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		<title>Comment on Nonprofit Websites: Highly Satisfied Viewers 49% More Likely To Donate by Michael Cavitt</title>
		<link>http://nonprofitdoesntmeanbreakeven.com/2009/05/07/nonprofit-websites-satisfied-viewers-49-more-likely-to-donate/comment-page-1/#comment-6</link>
		<dc:creator>Michael Cavitt</dc:creator>
		<pubDate>Sat, 09 May 2009 18:12:15 +0000</pubDate>
		<guid isPermaLink="false">http://nonprofitdoesntmeanbreakeven.com/?p=53#comment-6</guid>
		<description>I like your blog title. It is a never ending process, like removing all the dandelions, to help nonprofit volunteers  and staff understand the concept in you title.
Thanks for citing the report. It will useful at shiftonline.org where I am on the Board.</description>
		<content:encoded><![CDATA[<p>I like your blog title. It is a never ending process, like removing all the dandelions, to help nonprofit volunteers  and staff understand the concept in you title.<br />
Thanks for citing the report. It will useful at shiftonline.org where I am on the Board.</p>
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		<title>Comment on Nonprofit Websites: Highly Satisfied Viewers 49% More Likely To Donate by IMPACTMAX</title>
		<link>http://nonprofitdoesntmeanbreakeven.com/2009/05/07/nonprofit-websites-satisfied-viewers-49-more-likely-to-donate/comment-page-1/#comment-5</link>
		<dc:creator>IMPACTMAX</dc:creator>
		<pubDate>Fri, 08 May 2009 19:55:26 +0000</pubDate>
		<guid isPermaLink="false">http://nonprofitdoesntmeanbreakeven.com/?p=53#comment-5</guid>
		<description>If your readers want to find out how to improve their existing sites, there&#039;s a free 20-page eBook called &quot;Best Practices: Nonprofit WebSite Design&quot; at http://impactmax.wordpress.com.</description>
		<content:encoded><![CDATA[<p>If your readers want to find out how to improve their existing sites, there&#8217;s a free 20-page eBook called &#8220;Best Practices: Nonprofit WebSite Design&#8221; at <a href="http://impactmax.wordpress.com." rel="nofollow">http://impactmax.wordpress.com.</a></p>
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		<title>Comment on Crisis, the economy and nonprofits &#8211; it could be a &#8220;Good Thing&#8221; by Ben Brabyn</title>
		<link>http://nonprofitdoesntmeanbreakeven.com/2009/04/30/crisis-the-economy-and-nonprofits-it-could-be-a-good-thing/comment-page-1/#comment-4</link>
		<dc:creator>Ben Brabyn</dc:creator>
		<pubDate>Fri, 01 May 2009 06:40:52 +0000</pubDate>
		<guid isPermaLink="false">http://nonprofitdoesntmeanbreakeven.com/?p=36#comment-4</guid>
		<description>We&#039;re seeing donation values increasing.  Between April 2008 and April 2009, the average donation value rose 8% from £36.17 to £38.90 (over $50).

The change appears most pronounced for those organisations that are exploiting the power of social networks to make their causes more immediate to their supporters.

The economic circumstances are certainly challenging, but the cost of engaging supporters and building valuable relationships is falling far faster than economic output.</description>
		<content:encoded><![CDATA[<p>We&#8217;re seeing donation values increasing.  Between April 2008 and April 2009, the average donation value rose 8% from £36.17 to £38.90 (over $50).</p>
<p>The change appears most pronounced for those organisations that are exploiting the power of social networks to make their causes more immediate to their supporters.</p>
<p>The economic circumstances are certainly challenging, but the cost of engaging supporters and building valuable relationships is falling far faster than economic output.</p>
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