Nonprofit Websites: Highly Satisfied Viewers 49% More Likely To Donate

Important survey results from ForeSee Results were released at the recent Nonprofit Technology Conference regarding the effectiveness of nonprofit organizations’ website.  The report entitled Trends in Constituent Satisfaction with Nonprofit Websites: Building Membership, Donations, and Loyalty through the Web Channel can be downloaded for free.
Key Findings include: 

Nonprofit websites scored an average 73 out of [...]

Chrysler Shopping Mall – fate or good planning? What does it mean for your nonprofit?

When I first heard this fact last week on NPR, I thought surely it had to be an urban legend.  But it’s not.  When Chrysler designed and built its Auburn Hills headquarters back in the 1980’s, they designed it so that it could be easily converted into a shopping mall if the company went out [...]

Crisis, the economy and nonprofits – it could be a “Good Thing”

Is anyone else tired of all the doom and gloom?  I think that even the happiest person in the world would be depressed after listening to the news for 5 minutes.  Yes, the world is in an economic crisis and there is a lot of bad things happening to good people.  However, the one thing [...]

Quick Update – Social Media and Nonprofits – New Survey Results

Just released…Get the Results…Nonprofit Social Network Survey Report
Sponsored by NTEN, Common Knowledge and The Port.  Almost 1,000 nonprofits participated in the survey.
Key Findings:

74.1% have a presence on Facebook
80.8% allocate at least one quarter of a fulltime staff person to social networking
More than half intend to increase social network project staffing over the next 12 months
Of those [...]

Social Media and Virtual Marketing for Nonprofits – practical suggestions

I’ve seen several articles and blog posts recently that address the issue of social media being used by nonprofits.  To boil them all down, they say that social media are great resources for nonprofits because they are free, that if nonprofits use social media resources that they have to keep up with the content to [...]

Nonprofit is not a synonym for “no profit”

If you work in the nonprofit world, you’ve probably had the experience of someone making a comment similar to, “When you work for a nonprofit, your goal is to not make a profit, right?”  For most people, I politely correct and educate them to the truth.  But, every once in a while, I’m shocked to [...]